WWF

Our Goal for Oceans is to: 

Ensure productive and resilient ocean ecosystems that sustain human well-being and conserve biodiversity. 

Outcome 1. By 2030, conserve and effectively manage at least 30% of coastal and marine ecosystems

Outcome 2. By 2030, double the number of sustainable fisheries across the world.

Restoring the world’s fisheries. It is estimated that 90% of the world’s fisheries are overfished or fully fished. The current level of funding and political attention on fisheries sustainability is still very inadequate. To achieve our goal and 2030 outcomes, we must work with partners to rapidly scale up both direct interventions in fisheries, and boost investment in policy and legislative frameworks to increase sustainability, reduce illegal, unreported and unregulated (IUU) fishing and halve the catch of iconic marine species.

Securing the future of coastal communities

The coastal zone is home to some of the world’s most vulnerable communities, many of which are dependent on the health of the marine resources they depend on.

Building community capacity, resilience and sustainable management of marine resources is the key strategy needed to deliver enduring solutions in many developing countries. WWF targets communities where limited government capacity exits and where external threats are escalating.

Ensuring plastic free oceans

WWF has identified plastics as a priority for its oceans strategy.

Our global work on this issue will focus on implementing WWF’s Plastic Pollution Free City Plan in 500 cities around the world, including catalysing 1000 new jobs through recycling and other circular economy activities. It further aims to engage the packaging industry, retail, fashion, building industry and the agricultural sector to drive the implementation of best practise in their supply chains.

Growing blue economies

The ocean economy could double in size between 2010 and 2030. However, losses in natural capital from unsustainable economic activity are eroding the resource base on which such growth depends.

We aim to initiate the development of a business coalition for corporate ocean stewardship to act as a strong and active champion for delivery of SDG14. We further aim to catalyse a significant and measurable redirection of public and private sector finance towards supporting healthy oceans.

Building resilient coastal habitats

The protection and restoration of invaluable coral reefs and mangroves in critical coastal ecosystems around the world is a key component of WWF’s approach to resilient ocean ecosystems. Our work is focused on increasing total global mangrove cover by 20% and ensuring the most resilient and highest value coral reefs in the world have effective conservation measures in place.

© images – Jean Valentin SIX Jean-claude MB  / Agence des aires marines protégées

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